Site Design:
A. From the reading I understand that the fundamental web site design is meeting users' needs, hence the need to talkk to people who make up the audience and making the items and services they want the most prominent items on the home page; however, what if you are designing a site to "pitch" for development. What if, as part of reviewing a workflow process from an efficiency standpoint, you decide that leveraging technology to communicate better and a website is the way to go and you cannot meet with users? Is the concept then to build, storyboard, and just do rapid prototype based on your assumption of the user, creating enough of a starting point where they see where you are headed and are able to provide feedback? You might think it is an easy question and respond yes, but what if you users are experienced subject matter experts and you run the risk of placing a prototype in front of them that is totally off-target, how do you handle?
B. Chunking can help organize and present information in a uniform format; however, how do you best chunk information if your users are novice and don't have past experience to apply and are unable to predict how an unfamiliar section of a Web site will be organized? Is the key linking chunking to a web site that is designed consistently across all pages?

2 Comments:
When you are designing a website with a broad userbase in mind, you don't always get to meet the users. It is important to develop a theoritical understanding of what the users background (technological, cultural, racial, age, school) etc is.
Of course it is helpful to have a background on your users, but its not always easy to get. For example, with my site containing schoalrship information. I have to consider that I'm targeting students at NYU, but in addition to factors that pertain to college students in general, I have to take into account, language for non-u.s. citizens, and international students, graduate students interests, etc. So try and go as broad and clear as possible without losing your content. Good luck!!! You're not alone!!!
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